Example sentences of "in [noun pl] of [adv] the " in BNC.

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1 If the criterion for the evaluation of gain or loss is not in terms of either the " maximisation of productive efficiency " or the " optimisation of consumption " , but rather in terms of the impact of membership of a regional trading bloc upon the balance of trade , then it is difficult to identify trade creation with a benefit arising from a switch between the domestic supplier and the union partner .
2 Together they illustrate that , even if it is true that Conservatism harbours ‘ a distrust of the purely intellectual approach in politics ’ , this in itself is an ideological position with important implications in terms of both the theory and practice of Conservatism , and Honderich concludes that ‘ the commodious proposition that Conservatives only have and only favour factual beliefs which have passed the test of time , are empirical and so on , and hence are untheoretical in various senses … needs to be delivered , if necessary by private contractors , to the rubbish heap of history ’ .
3 But to these targets needs to be added an analysis of what must be achieved in order to obtain them , in terms of both the behaviour and attitude of consumers : and of more functional matters such as ( for example ) greatly improved distribution — to put it in what is , from the agency 's point of view , the most defensive way possible , it is too easy to blame the advertising when the sales force has failed to achieve the necessary levels of retail distribution to support the required sales .
4 Each speaker contributes to the conversation in terms of both the existing topic framework and his or her personal topic .
5 The standing of the University in terms of both the quality of its teaching and the significance of its research must be viewed in the light of the Further and Higher Education ( Scotland ) Act of March 1992 .
6 Forward contracts have the advantage of being tailor-made to meet the requirements of the two counterparties , in terms of both the size of the transaction and the date of forward delivery .
7 Especially as compared with those somewhat dark days in terms of specially the relationship between the County Council and the health authority .
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